When launching their shiny new website, many people focus purely on search engine optimisation. Don’t get me wrong, SEO is very important, since otherwise you will not drive any traffic/potential clients to view your wares.
However, one of the biggest challenges facing any new website or online shop is trust and credibility. Unlike a bricks and mortar store, the world wide web is a faceless medium and your potential clients don’t usually have the luxury of visiting your store and meeting you. Read the rest of this entry
I am often asked by clients whether they should host their own WordPress site or use the Automattic offering where they don’t need to worry about hosting etc. There are of course many pros and cons for each approach but of course one of the biggest attractions of going the self-hosted route is that you gain access to the massive library (currently over 370,000!) of WordPress plugins which are at your disposal. Read the rest of this entry
Browser usage stats June, 2014 to May, 2015
I get very frustrated with the number of websites I use that do not work correctly in the Internet Explorer browser without offering the visitor any notice or warning that this is the case. If you think that these are only small websites that get few visitors then you would be mistaken.
Recently I spent 10 minutes filling in a form on an insurance company’s website only for it to work incorrectly in Internet Explorer 10 which I mainly use. It worked perfectly in the Firefox browser, so why didn’t the company inform me of this before I wasted my precious time on their form.
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